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How I Think About Growth: Lessons from Scaling a Franchise Brand

How I Think About Growth: Lessons from Scaling a Franchise Brand

by A.J. Titus | Sep 24, 2026 | Lessons

I want to be upfront about something. The big growth years at Signarama, the real hockey stick from zero to where we are, that happened under my dad and Jim Tatem. I have seen growth in my tenure, but I did not build the foundation. I inherited it. What I’ve been...
What Franchisors Get Wrong About Supporting Their Owners

What Franchisors Get Wrong About Supporting Their Owners

by A.J. Titus | Sep 10, 2026 | Lessons

What do franchisors get wrong about supporting their owners? I think franchisors sometimes focus too much on the relationship and not enough on the success of the franchisee. That sounds like a strange thing to say, because relationships matter enormously in this...
The Leadership Lessons I Didn’t Learn in Business School

The Leadership Lessons I Didn’t Learn in Business School

by A.J. Titus | Jul 23, 2026 | Lessons

I didn’t learn the most important leadership lessons in a classroom. I am not sure if anyone really does. The lessons that have actually stuck with me have come from showing up in the real world, making mistakes, watching people who did it well, and being honest...
Growing Up in the Franchise Business: What Three Generations Taught Me

Growing Up in the Franchise Business: What Three Generations Taught Me

by A.J. Titus | Jun 24, 2026 | Lessons, Franchising

People sometimes assume I always knew I would end up here. The truth is, when you grow up around franchising, you don’t think of it as the family business. It’s just part of life.  Some of my earliest memories are from franchise conventions, sitting in offices,...
Executive Director of United Franchise Group & President of Signarama
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